Author Archives: Ryan

About Ryan

What do I do? I work like a motherfucker in business and in my home. I cuss a lot. I smoke, drink and occasionally say things that may piss you off. I've been told I'm one funny sonofabitch too. My Job: I'm the best in the world at what I do. I help high-level sales people (mostly in the real estate industry in one form or another) reach levels of achievement in their work and home lives they never imagined possible. I raise leaders who have so much confidence about themselves and what they do, they operate from a space of POWER that few on this planet even know exist. Yea! I'm that guy. My Family: I have the CUTEST kid EVER too. I know we all say that shit, BUT I MEAN IT. My son Jax is also a better salesman than I am (ask Sean Mathies) he's the future!!! My Strategy Here: I don't just say random shit on here for my own ego. (ok maybe sometimes) I'm doing my part to bring information and understanding to a society that needs it. I'm on here to attract the right people and repel the rest. If you don't like me or what I have to say, I completely understand if you never come back. Never take what happens on here personally. Just move on and get over it. I believe we are leaving our legacy here on the internet. An online journal of our thoughts with social proof and interaction. It's a beautiful, amazing thing that our future generations will thank us for. Ancestry.com eat your heart out. Lastly: While you're here, read some shit and buy some shit

The Lost Art of Selling with Integrity

Men lie, women lie, but numbers don’t. These days us salesmen have gained a bad rap from the liars in the industry. And unfortunately the industry is full of liars. Motherfuckers will say anything to make a check.photo

 
Because motherfuckers will say anything for a check, prospects are more guarded than ever. They know shady marketers are out there, lurking, waiting, just to take their hard earned cash. No one likes to be taken.
 
There’s a bright side to this, if you will allow me to elaborate, I’ll show you how true, good, honest, salesmen like you and I can use this to our advantage. Warren Buffett once said “be fearful when others are greedy and greedy when others are fearful” While this may pertain to the stock market in his context, I’m just going to take it as do the opposite of the masses.
 
So, if the rest of the sales world is tied up trying to tell lies to get paid, imagine how refreshing you can be if you step in and close with ONLY the 100% truth.
 
See, when others are using shady, useless, mental hacks, you can use truth, service and integrity to stand out and ultimately save your clients from the shady sales sharks of the world. You get to use these villainous assholes as leverage to become a hero.
 
In a world of deceit and lies, how can you use integrity and truth to cut through the BS and gain the trust and business of your prospects? It’s not easy and you have to commit, but it is possible and is hands down, the best way to approach sales in this day and age.
 
Let me break it down into three steps that will allow you to stand out among the snakes, and victoriously save your clients from the wrath of bullshit products and services.
 
First, you need to get in agreement with yourself that you won’t lie for a sale. In 2008 I hired a 63 year old dude as my assistant. On day one, the very first thing he said to me was “I’ll do anything you want me to do, but I won’t lie. Other than that, I’m down for whatever.”
 
Just him being mentally strong enough to have that conversation with me gave me respect for him. It also opened my eyes to a world where we could speak only the 100% truth and still dominate. Matter of fact, we dominated even more than before.
 
Bob probably doesn’t even know how much that one little conversation shaped my entire sales career. If you’re reading this; “Get back to work you old fuck”
 
Second, you have to be willing to say hard shit to hard heads. The only reason lies exist, is to avoid the hard parts of the truth. If the truth was easy, we wouldn’t need lies. Most of the time it’s easier to fabricate a lie, than live the truth.
 
The sad part about our current society is that most would rather hear a lie and deny it, than hear the truth and accept it. Knowing this, how can you use the truth to win? There’s only one way, commit.
 
You have to be willing to step up, have the balls, and say what needs to be said in the face of prospect adversity. They will not only buy from you because of it, they will fucking respect you too.
 
Third, you have to instill doubt in your lying ass competitors. If you know the competition is full of shit, call them out on it. You don’t have to be a dick about it, but if they are full of shit it’s like I said in the first line “men lie, women lie, numbers don’t”
 
Show your prospects how you can actually bring benefit to them and the competition will actually take benefits from them. Talk about real, personal experiences and always, always use numbers to prove your point.
 
Show them the truth and they can’t deny it.
 
In my years as a loan officer, I fought Lending Tree, Lower My Bills and all the other sites that allow liars to give ridiculously low rate quotes to bait and switch. I always won. I always used numbers to tell the truth and I would stop at nothing to get those numbers. You should do the same.
 
You don’t have to lie to close deals. Matter of fact, your life will be better if you don’t. If you want to learn how you can attract only those who seek the truth and your services along side it, fill out the form below and I’ll show you the way, the truth, the light. ryan

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The Cocaine Like Rush of Closing A Sale

The words make the hairs on the back of their neck stand with excitement, while at the same time they say the words that make the hairs on YOUR neck stand – “how do I pay you?”cocaine
 
There’s no rush quite like it. The rush of knowing you convinced another human to make a decision. Better yet, a decision involving you and getting paid. It’s like skydiving while standing on the ground.
 
There’s not a salesman alive that will tell you there’s a bigger high then landing a whale account or closing “the big one”. We salesmen eat, sleep, breathe, study and push our products with a passion.
 
When someone recognizes our value and buys our shit we get higher than giraffe pussy.
 
But let me get serious for once on here.
 
Many salesmen don’t close as many sales as they want. Hell, who am I kidding? No salesman is ever doing as good as he wants to do. This leads to other problems. The problem is that we still search for that high. Even when we are not closing for it.
 
We get addicted to the high. We crave it and there isn’t anything else on this planet that compares to it. Yet we try to duplicate it with drugs, alcohol and adrenaline fixes. It seems that once you see the other side, you don’t want to go back.
 
It’s this precise reason that salesmen are known for being drunken, drug induced snake oil salesmen. The world knows we get high but they don’t know why. They don’t know the crazy anxiety that comes from not having security in the form of a steady paycheck.
 
I’ve suffered.
 
I don’t personally do drugs any more. It’s been over 10 years since my last “binge”. I don’t take pills, shoot or snort shit. I am still known to partake in the reefer from time to time to relax though. Even though
I may not do drugs, I DO drink and smoke. I don’t judge any of the salesmen who do use drugs. I feel bad for them but I’m empathetic because I understand the sales addiction.
 
I’ve seen it happen too many times. The rush of the drugs will eventually outweigh the rush of closing a sale. It’s when a person gets to that level that they will never be the same. They’ve got a new high that will never serve them correctly.
 
It’s a level up issue. They can’t naturally take the joy of winning at work so they sabotage it with drugs to mask the feeling with drugs. It’s easier to use the drug high as an excuse to feel good than the sales high that’s natural. Another sad part about sales is a lot of sales dudes lie. This causes deep internal struggles which leads to drugs to mask the pain too.
 
It’s one thing to have a killer month at work and celebrate at the strip club with hookers and blow but it’s another to spend a Monday night locked in your house skitzing your fucking balls off.
 
So how as leaders and managers can we begin to keep more of our kind off of drugs? I’ve got a few ways we can get started taking our community in the right direction.
 
First: Don’t do drugs. If you’re looked at as the leader, it’s your job to make the hard decisions and do the hard things. People respect motherfuckers with control.
 
Second: Incentivise those you serve. If you’re a sales manager or leader you need to set goals and standards that are hard enough for your team to hit that their focus is on the goal not partying. Leave them with no time to kick it.
 
Third: Call motherfuckers out. I was leaving the club a couple weeks ago and one of the guys in the car called his dealer, I was like “bitch, we had three drinks and you’re broke as fuck WTF are you trying to get high for? That’s straight loser shit man and it’s sad” you should have seen his face. I was called an asshole but I felt good about it.
 
Like I said, I don’t judge but I’ll be damned if I’m going to let my fellow man fall into the dark on my watch. I go out a lot and am very active, it’s because of this that I see a lot of things others don’t. I view my job as a leader to set an example.
 
Maybe it’s time you start helping the community too instead of hooking them up and partaking.
 
ryan

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The Power of Not Giving A Fuck

If there is one thing I can tell you that’s true, it’s that humans don’t attempt to control people who don’t give a fuck. It’s simple psychology. If the other person thinks their efforts will be useless, they won’t invest the effort.

dog doesn't care
Knowing this handy bit of information can change the game for you. You see, when you get to a point of not giving a fuck about rejection, people stop rejecting you. When people think you’re just going to be you no matter what, they stop judging.

 
It’s the craziest damned thing, I swear. I first stumbled on to this human psyche trick when I was a young man in my teens. I was fucking out of control and running the streets. My parents would ground me but I still went on doing what I had to do any way. All they would do is ground me for longer but it didn’t matter. After a while they gave up.
 
This can be transferred over into the sales world as well. We can all agree that it takes BALLS to be a Closer. Closer’s have to be bold enough to say what weak ass salesmen won’t. In order to be bold there has to be a level of strategic apathy.
 
When prospects know you’re bold enough and will disregard their feelings in order to overcome their objections, they tend not to give you too many. Many times in a closing situation, prospects objections are merely lies they’ve created in order to avoid making a decision. When they KNOW you’re not going to fall for their lies, they don’t tell them.
 
You ever seen someone do some crazy shit and the people around them say something like “Oh you know, that’s just how so and so is”? This is a prime example of if they can’t control ‘em they don’t try. When you’re bold enough to just be you, people accept it as is.
 
This transfers over to relationships as well. If you just show up as yourself, you don’t have BS objections to close over or lie about in the future.
 
Some people call it “keeping it real”. I used the term “not giving a fuck” mainly to prove a point and for shock value. The truth is that in order to keep it real with others you have to keep it real with yourself. When people know you’re comfortable in your own skin they let you be you.
 
The best salesmen I know will say what has to be said. They don’t give a fuck what kind of bullshit line the prospect is giving them as an objection. They will call them out, reframe them and close them.
 
The main reason people who are in sales fail is due to not asking the hard questions. Salesmen fear that asking the hard questions will run the prospect off and they will lose the sale. This is a fucked up way of thinking for multiple reasons.
 
Reason #1- If you’re scared you are going to lose them by asking hard questions, they are probably not a fit or going to buy any way. If your words could drive them away then why waste time and words on them?
 
Reason #2 – Your prospects will appreciate the fact that you were bold enough to make them see where they were once blind. When you ask the hard questions, they give you the hard answers.
 
Reason #3 – People need to be called out in order to have a revelation. In this case, that revelation is that they need to buy your shit.
 
Now let me be clear with you. I’m not telling you to be an asshole to your prospects and call them out by talking down on them. I treat my prospects with love. I love them enough to say or type whatever it takes in order for them to realize how valuable what I sell is to them. It’s not about the money, it’s about the results they will get from the investment.
 
When I get real with them, they get real with me. The result of that is production. So it’s not that I don’t give a fuck but the perception of not being able to be bullshitted is powerful in the sales arena.
 
Today I challenge you to love your prospects enough to not give a fuck about their objections. That’s the Closer’s way. If you’d like some help with your closing skills simply fill out the form below and let’s have a REAL sales conversation.

ryan

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Rockstar Closer Radio: There’s NO Such Thing As Competition

If you let what the dude down the street does distract you from your game plan, it’s your fault, not his. The way I’ve always done business is to create compensatory arrangements as opposed to competing against.arm wrestle
 
There’s an opportunity in every hand you shake. It takes a master salesman to be able to spot it. It takes a Closer to be able to profit from it.
 
As salesmen, when we hit slumps we tend to blame those around us instead of taking personal responsibility. You blame the competition for false advertising, you blame your boss, your operations team and anyone else you can.
 
Instead, I challenge you to take a step back, emotionally uninvest yourself in the situation and find a way to get paid.
 
Enjoy the show and don’t forget to share it!
 

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You’ll Never Make Sales If You Never Make Offers They Can’t Refuse

The assumptive close will fuck you almost every time. If you assume the business and expect your prospect to ask you to become a client, you are living in a dream world where closed sales don’t exist. offer
 
The #1 reason salesmen can’t close is they don’t ask for the business. You have to make an offer in order to come to a deal. Without an offer to do business, there is no business done. How can they know what to buy if you don’t present them with an offer to do so?
 
Seems like common sense but I shit you not, I see motherfuckers fail at it every day. It all stems from lack of confidence in what they are selling. If you don’t wholeheartedly believe in what you are selling, you can never reach pinnacle success selling it. If the sales force doesn’t have faith in the product, neither will the marketplace.
 
It’s been my experience that salespeople give the prospect too much credit for intelligence. Salesmen think the prospect knows the process, costs, lingo, and everything else. Truth is in order to close over ALL objections, you have to treat each prospect like a blank slate and fully inform them of every detail as if they are 5 years old. It’s only then, when they are 100% fully informed, that you can make a strong offer. Most salespeople rush through this process and ultimately blow the sale.
 
Even if you are good enough to have prospects occasionally asking to become a client, how many more are you missing by not offering them your help? Trust me, you’re missing more than you’re not.
 
It’s like going on dates with women. You can’t be at a bar chillin’ and a random hot girl walk up to you and ask you out on a date. (Unless you’re my friend Keith Moses. That handsome fucker) If you’re going to get a date with the hot chick, you’re going to have to approach her and make her to offer to go out with you. She’s not going to invite herself to join you in a place she doesn’t even know you’re going to.(Again, unless you’re Keith. That fucker!)
 
There are several ways to make a strong offer to a potential prospect. I could write the world’s longest blog post elaborating on all of them. Instead what I’ve done is broken it down to three key steps to present an offer to the marketplace that they can’t refuse.
 
Step 1: Create an Irresistible Offer
In order for you to present a strong offer, you have to know what the fuck you are going to offer. Many salespeople fail here because they’re too busy selling to design an offer that may sell itself. Lots of sales folk try to work angles instead of just creating the perfect offer.
 
There are two components of an irresistible offer:
 
Component one: The perfect customer
If you’re going to design an offer, you’re going to need to get really clear on who that offer is best suited for. Without the perfect customer in mind to take the offer, you’ll never know the true power of the offer.
 
Component two: The perfect solution
Now that you know who is best served by what you have/do, you can now offer them the perfect solution the the problem. Sales is all about problem solving. If you are in tune with who your perfect client is, you’re in tune with what their BIG ASS PROBLEM is and how your shit solves it.
 
Here is the simple formula I use for creating an irresistible offer. “How to give the client ‘X’ (what they want) without them having to do ‘Y’ (what they don’t want)” Once you’re dialed in on these two things and you can put them into a 1-2 sentence pitch, you’ve got the irresistible offer you need.
 
Step 2: Deliver Offer To The Marketplace
Once you have your offer dialed in and perfected, the next step is to get the offer in front of eyes with money to buy your shit. You could have the best offer in the world for millions of people, but if no one sees or knows about it, you won’t sell shit.
 
It’s your job as a salesman to pitch your product. It’s also your job as a marketer to get people in front of you to pitch. There are several strategies you can use to get your offer out the public. It’s just a matter of being in tune with your prospect and targeting the correct demographics.
 
You can use Facebook, Facebook ads, Adwords, direct mail, email blasts and any other ad platform out there but if you don’t select the right demo for the right offer, your shit will never sell. Since you took the time to do step one and you know your perfect customer, you need to use any way you can to get your offer in front of their eyes.
 
Step 3: Deliver Offer On Autopilot
Once you’ve got your pitch and offer down pat, you can use places like blogs, videos, social media and sales pages to automate it. My offers are on autopilot 24 hours a day for me online. My video offers generate fresh leads for me daily.
 
Putting your offer on digital media is like hiring a salesman to pitch for you for free to anyone who comes within 5 feet of him. It’s a true duplication of you. It’s you pitching at your best any time someone is poised in a spot to hear it.
 
Once you learn to leverage media instead of doing 100% of the work over and over again, you gain freedom. Freedom away from pitching and freedom to create and perfect other offers. You’re able to find other problems your prospects face and figure out ways that what you provide can solve them.
 
If you’ve never created an offer, I suggest you create one right now. Not today. Not tomorrow. Right fucking now. If you have no clue who your perfect customer is, you’re in trouble too. It’s no wonder your sales might be slippin’, you’re not even dialed in to who can buy your shit.
 
If you want my personal help, fill out the application, let’s talk and we shall see if we are a fit to work together. I only work with badasses so don’t waste my time.

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Rockstar Closer Radio: There Are NO Victims Here

This week I decided to fire up the old mic and make shit get real. FAST. I’ve been doing sales calls lately and I hear a lot of people still victims of the past. You can’t be a victim but in that time and circumstance. psycho
 
It’s impossible for people to play the victim over one instance for long periods of time. But they do it anyway and defy the rule. Some people walk around holding complaining about shit that happened 15 years ago like it just happened. It’s time to get over shit and move on.
 
So what you lost the sale? Who gives a fuck if the client was a dick to you? Move on and quit letting shit that has already happened affect you in the present. There’s no changing the past until they get us a damned time machine.
 
This podcast is for the complainers out there. It’s also for the victorious. If you’re a winner, this show will empower the fuck out of you and make you want to even further murder your competition. For the victims out there, maybe this is the slap in the face you needed.
 
If you’re ready to join me for a Break Free Academy exclusive, live event then fill out this application. From there we will schedule an interview with you to see if you got what it takes to BREAK FREE!!! Also don’t forget to share the show yo!!
 

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Why I Copied Lil Wayne’s Business Model

When you think of Lil Wayne badass Entrepreneur may not be the first thing you think about. But for me it is.  In 2009 alone Weezy was on over 100 different songs with dozens of artists. This made him the hottest rapper on the scene.  lil wayne
 
You couldn’t turn on the radio to a pop or hip hop station without hearing Wayne’s voice within 5 minutes.
 
It was pure genius on his part. He did songs with everybody. He didn’t care what kind of music you played. He wanted exposure to the other artists audience.
 
Wayne was on a hunt. A hunt for a massive amount of publicity and branding. He wanted everyone to know who he was. He didn’t give a fuck if they liked him or not. He just wanted them to know him.
 
The people who dug his shit, bought his shit. The people who hated him still knew who he was. He couldn’t lose.
 
Several recently popular artists have copied his moves as well. He literally opened the doors for rappers to markets they usually wouldn’t get exposure in.
 
Wayne knew that if he could get enough people talking about him, good or bad, he would become a household name. And he did.
 
What most people saw was a rapper who was popular. What I saw was a dude who not only was willing to work harder than anyone else, I saw a genius marketer.
 
Every time he did a song with someone that artists fans now knew Wayne. Each time he dropped a verse on someone’s track he picked up new fans. Repeat this process over 100 times and BOOM you’re the top producer.
 
When I realized what he was doing I decided to follow the exact same model.
 
I did webinars, radio shows, blog posts and testimonial videos for everyone I could. Why? Because I knew they would expose me to more people. I was willing to do any and everything I could to grow my fan base.
 
I saw what work Weezy put in and how it paid off. I knew it would work for me too. And it did. Just like I planned.
 
Here’s some lessons from Lil Tunechi that you can use in your marketing go plan and really turn it up a notch or 100.
 
Hustle your ass off for everyone you can: Wayne was on all those tracks and you may think all he did was spot lyrics. Getting the words and recording sounds down takes a lot of hard work.
 
He was willing to do the work others wouldn’t in order to earn the bucks the others wouldn’t.
 
Branding pays off when you have a product that sales itself: Weezy knew he could rap better than most. So we he showed up and murdered a track, he knew he would stick out in the mind of the listener.
 
All he had to do was get in front of the audience and demonstrate his skills. He knew they would buy his shit by default. And he was right.
 
I’ve always been intrigued by the business side of things. I always look at the why behind what’s working for successful people. I’m weird like that.
 
While you might think Wayne’s money comes from rapping it really comes from his uncanny ability to market himself.
 
If you’d like to learn uncanny ways to market yourself fill out the application below and let’s talk about how you can get down like Tunechi.

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Three Reasons Why Tommy Boy is The Best Sales Movie Ever

When you typically think of sales movies you think Boiler Room, Glengarry Glen Ross, Wolf of Wall St etc. The movie Tommy Boy doesn’t usually come to mind. But it should!  Tommy Boy
 
The thing about most sales movies is they demonize us sales guys. The salesman never wins and in the above mentioned movies the salesmen go to jail.
 
But not Tommy Boy. It’s the only sales movie I know of that the sales guy works hard, develops his pitch, delivers an ethical product and wins in the end. There are so many lessons to be learned from this flick.
 
Think about it. In Wolf Of Wall St Jordan is an insane degenerate that’s high, drunk and promiscuous. Boiler Room ends with all the rich sales guys getting raided and going to prison. Spoiler Alert!
 
Tommy Boy ends with Tommy saving Callahan auto parts from that evil dick Zilinski. He fails time and time again but learns from every experience and grows personally. I’ve always said “sales is a personal development program with a commission attached to it.”
 
I know Tommy Boy was intended to be a comedy but I shit you not, I watch it as often as I can to remind me of the struggle and growth potential of the common salesguy.
 
There are a ton of lessons to be learned from this flick, but what I’ve done is extracted three simple, yet proven, reasons why Tommy succeeded and did so with ethics and exceptional service to his clientele.
 
Lesson #1: Get a mentor who will tell you like it is.
You may not have thought of Richard as much of a mentor for Tommy, but that’s exactly what he was. He was a dude that worked for Big Tom Callahan and had experience he could share with Tommy.
 
Tommy knew he couldn’t go at it alone. He grabbed someone with experience to help on his journey. Even though he and Richard didn’t always get along, Richard knew the people and what to say to make deals happen for Tommy.
 
Richard didn’t sugarcoat shit. He told Tommy exactly how he felt about him and kept him in check. He even had to hit his fat ass with a fucking 2×4 to get the point across, but Richard was willing to do what needed to be done to help Tommy succeed.
 
Lesson #2: Make sales calls to past clients.
Tommy and Richard didn’t hit the road making in person sales calls to new clients from cold contacts. What they did was hit the road to rekindle relationships with their existing database.
 
It’s much easier to sell more shit to people who are already happy with the shit you’ve already done and sold to them. It costs a hell of a lot more to acquire a new client. It takes time, money and marketing to get new clients. If you have new shit to sell already happy clients, it’s a lay down close.
 
Lesson #3: Learn from every “No”.
When they first hit the road, Tommy and Richard are repeatedly told “no”. The average salesman would have given up and said some dumbshit comment like “our product sucks they won’t buy it.” Not Tommy, he kept on and kept on until he closed his first deal.
 
If you notice, each time Tommy is denied he was not being himself. He was trying to be his father. Once he was told “yes” the first time, he learned from it. He learned to be himself, honest and deliver a killer product to good clients. That’s all it takes to be a true Closer ya’ll.
 
Truthfully, I could go on and on forever about different lessons we could all stand to learn from Tommy and Richard but I’ll leave you with just three this time.
 
When you watch the movie you might find yourself laughing your ass off at Tommy’s mistakes but at the same time you see Tommy learning, growing and perfecting his pitch until he became an empower Closer.
 
If you’d like a mentor who will keep it real with you and occasionally hit you upside the head with a 2×4, I’m that guy. All you have to do to get in touch with me and talk about how I can help you is fill out the form below.
 
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You Can’t Win BIG and Play Small at the Same Time

The other day I was on a mountain in Oahu and a friend of mine was talking to me. He was telling me how we are ALL born relentless and as we age society teaches us to relent. All kids are born fearless. They do daredevil shit on the regular. Adults saying ‘I wouldn’t do that” eventually harnesses this freedom of fear. PLAYING IT SAFE
 
Think about what that does to us as we grow.
 
Those of us who have kids say things like “I want my children to have more than I had.” yet we hold them back by giving them the advice to play safe. They grow up trying to play safe instead of the fearlessness God blessed them with.
 
This shows up later in our lives in multiple areas. We fear earning too much money, we fear what other people might think about us, we listen to losers, and hit upper limits that shouldn’t even be there. From fear of closing or falling short on follow up, it all stems from being told to play safe.
 
Consider that playing safe is playing small.
 
The safer you play in life, the smaller you play. Safety places limitations on us which forces us to play small. The more rules and cautions we have in life, the less likely we are to take action. The less action we take, the smaller the reaction. Hence why playing safely is playing small.
 
There’s not a single person reading this who doesn’t wish they had more. More money, more freedom, more time, more everything. You can’t get more by constricting your playing range to less.
 
So why do so many people continue to play small?
 
It’s been my experience that anyone can share a big mac with you in a t shirt and jeans, very few are cut out to eat in a suit at the Ritz. You’re probably reading this thinking “who would take Micky D’s over the Ritz?” but it’s a leveling issue. People feel like they don’t belong or it’s “not their crowd” but all it is is psychological unworthiness.
 
It’s also easy to be a big fish in a small pond i.e rich guy at McDonald’s vs rich guy in the Ritz, they are two different levels of rich. Few are willing to stretch enough to be the rich guy at the Ritz. Even though that would be what’s best for them, they have the relent mentality strapped to them.
 
I can speak from personal experience that when you start playing big those around you will make one of two choices only.
 
Choice number one is that they will level up and ride with you. Fair Warning! Few will make this choice. This is the harder of the two choices. This choice requires growth and stretching beyond normal and playing BIG right beside you. Not too many are cut out for this path.
 
Choice number two is that they will continue to play small like they are now. This is the easiest of the two choices because people fear the fuck out of change. Especially exponential and rapid change for the better. Most people would simply like to stay where they are vs trying to go to the next level.
 
Just because those around you continue to play small doesn’t mean you have to. If you are playing BIg you will find new connections attracted to you along with the folks who choose not to play BIG, falling off. It’s like natural selection for a winner.
 
The key is for you to keep playing harder and better each day. Never sit idle. If you’re the guy with the most in your circle, it’s time to expand your circle. There’s a difference in a leader playing small for ego and a leader playing big but being led.
 
If you’re letting rules, other’s and dogma hold you back; let go of that shit. It’s your time. The time is right now for YOU to level up and say “I’m playing big no matter who’s with me” you’ll find that when the right leader stands up, the right people follow.
 
You can’t win BIG playin small. Just saying…
 
Fill out the form below and let’s talk about all the cool shit we can do together while making an ass load of cash doing it. Cool?
 
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Protect Yo Neck From Facebook Contact Thieves

When you come up, everyone wants to be you. Problem is they believe you’re the shortcut they can gain from.  Poachers and scavengers are all around.  You gotta protect yo neck son.

 

I can’t tell you how many times I’ve tagged one of my friends in a post and then the rabid, starving wolves of internet sales hit them up to buy their shit or attend their event.  It’s fucking rampant out here. chained phone

 

If you’re like me, you’ve worked your ass off to make the connections you’ve made.  Those connections are worth millions of dollars in my case, so I take them very seriously.  After all, if other people are out there distracting them and taking their money, there’s less of their attention and money for me.  I’m the one who worked to attract them, I think it’s only fair I do what I’ve worked for… to earn their business.

 

When someone steps in on your territory, as a man, you can get angry.  I’ve called people out on social media, the phone and in person.  The minute you drop your guard on here, the minute you get punched in the face.

 

Having badass connections in your database, is like having the hot chick on your arm at the club. Every dude in the joint is waiting for you to drop your guard so they can make their move on her.  Unless that chick is 100% loyal, ride or die type, you gotta protect yourself from losing her.

 

The same parable applies in having the top producing referral partner.  Everyone wants their business and most are just waiting for you to fuck up.  On one hand this keeps you on your toes, but on the other, you never get a chance to kick back and enjoy the fruits of your labor.

 

Unless you’re like me and 100% free, you can’t call people out and get shit straight in the public eye.  Due to your job, family, the law or whatever, you can find yourself just frustrated as fuck without an outlet to vent.

 

instead of letting the scavenging bastards rape and pillage your hard earned contact list, why don’t you make your friends list private.  All you have to do on facebook is go to your friends list on your profile page and edit privacy.

 

This makes it impossible for outsiders and even insiders to scavenge your contacts for their own greedy purposes.  This doesn’t mean they won’t still take every chance they get to send friend requests to those you tag and who tag you, but hey, it’s a start.

 

I firmly believe the real money is in the list,  Facebook friends are just another list of contacts for you to make offers to.  But also a cool list of people you can tell dick jokes with.  At least mine are.

 

Speaking of contacts, my Break Free Academy events connect people who close millions of dollars in business.  If you’d like to find out more about it, simply fill out the form below.

 

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The Shaking Heads of Haters

It’s hard to focus on what matters when you’re head’s on a swivel. Notice when people shake their head with the “no” gesture, there is no way to keep the eyes focused? That means if you’re shaking your head you’re out of focus. haters-xyz
 
Why do haters hate?
 
I’ve never met a hater doing better than me. Even when I was in prison, the lowest point in my life, the only people who hated me where the ones who couldn’t hustle. The ones that weren’t as smart, as sharp, or willing to hustle as hard.
 
The outside world is the same. The people who talk shit and hate on you, may appear to have “it” going on, but trust me, no one hates one someone below them. It’s not cool to pick on the weak.
 
Early on in my career I faced the haters. They commented on my posts. They made fun of my videos. The wished failure and harm to me. I fell for their tricks a few times. Each time I fell for it, I learned a new lesson.
 
As I matured (I use the term loosely) I learned to ignore them. The more I left them in silence, the louder they would get. The more I ignored them, the more they would compete for my attention. #humans
 
As you grow and make more income in your business, the haters will pop up. They may not full on, frontal attack you like they do me, but they will be there none the less. Behind your back, to your connections, on social media etc… They’re out there. Trust me.
 
The sooner you adapt to this and get over it, the faster you can move on and continue to grow.
 
You see, the shaking heads of haters can’t focus. Their head is too busy shaking back and forth to keep their eyes on what matters. Their life is a constant swing from left to right and they can’t stand to witness someone who has their head on straight.
 
Meanwhile YOU have your shit together and are everything those pieces of shit wish they could be. Especially in your home town. The people closest to you will no doubtably be the first ones to hate on you. Prepare yourself, if it’s not already happening.
 
The mere fact that people hate on you is a good thing. You should pat yourself on the back for being a badass. There is no hero who doesn’t attract villains and victims. Stay in the hero role and fight your ass off my brother.
 
Next time someone hates on you, thank them. If they hate on you on social media, you get a chance to demonstrate your diplomatic skills for all of your fans to see. Haters are good for edgerank!
 
Lastly, don’t be a hater. No matter how hard it may be at times, avoid the urge. Don’t get caught up and distracted. Stay in the fight and stay positive towards everyone you come across. Until they hate on you. Then fuck em.
 
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Sales Lessons Learned From a Greedy Las Vegas Casino

If you want to fuck your clients over while padding your pockets beyond imagination, listen up, that’s exactly what Casinos in LV do.  The good news is they are masters at making you feel good about it.  This proves that marketing and language trump everything.casino-games

 

If I were to tell you to make an investment that was 27 to 1 stacked against you, you’d tell me to get fucked.  Yet if I involved cards or dice, you’d probably be all over it.  It’s an amazing thing to see how making something fun will cause millions to spend their life savings.

 

The days of everyone being treated like gold at the casino is gone.  Old school casinos did it right.  These new ones like Aria and the likes, don’t give a rat’s ass about their clients.  Unless you’re paying attention, you’d never realize it though.

 

Think about it.  The level of greed is so strong in Vegas that they took the time, effort and money to set weight traps on the hotel room food that charge you even if you accidentally knock something over.  If you take a look at any casino on the strip, they have scaled each and every detail they can, and turned it into profit.

 

The odds are against you.  It’s ok when the casino holds the advantage but if you have an advantage like card counting or something that makes the game even, they won’t have any part of it.  The casino is only happy as long as it’s winning.  They don’t care if they take your life savings.  These folks sleep every night while cheating millions of people out of their money but using smart marketing schemes.

 

You may have heard the phrase “Everyone’s a winner” and there could be nothing further from the truth.  In most cases you bet $5 and win $2 but since you won, you feel like a winner.  Until all your cash is gone.

 

So what lessons can be learned here?

 

Let’s start with the things the casinos do well and relate them to you.  First the psycho babble and NLP language the casinos use is powerful.  It’s literal double speak.  They say one thing and mean the complete opposite.  If you read the signs on the games, they would have you believe you will be rich in one spin or pull.

 

Also have you noticed most of the ads on the buildings on the strip include, satan, sex, drugs, or other weird shit?  This is to encourage visitors to do things they normally wouldn’t do.  Apparently the shit works really well too.

 

The one thing casinos have for sure mastered is the art of getting every dollar they can out of the patrons.  Think about it.  The jewelry mark-up on the strip is out of control.  If anyone wins good money, you are immediately drawn to spend it on dumb shit at the malls next to the casino.  They literally can’t lose.

 

Most people who go to Vegas do dumb shit and harbor a lot of guilt from it. The casinos know this and will use it against you in a heartbeat.  There’s more than one reason there are cameras everywhere.  If you win big money and have skeleton in the closet, they will find it.
The truth is, casinos print money, If I remember right the Wynn was profitable in less than 48 hours.  Like most places that print money, they do so on the backs of us poor suckers who use them.  These casinos are willing to do whatever it takes to make a buck.

 

The lessons here are really more about what not to do.  When you spend a week in Vegas and you’re a marketer, you have a lot to study.  Most of us are not willing to fuck over our clients any way possible to get paid.  But if you want to see a good example of that, just look at a casino.

 

IDK why people gamble or how those casinos stay open but one thing I can promise is that I want my clients to MAKE money, not for me to TAKE their money.   I’d rather be broke with successful clients than rich off other’s misfortunes.  I’m weird like that though…

 

The reason I was in LV was for our latest Break Free Academy event.  All 12 attendees left with leads and deals in the works.  We spent three days locked in one of the casinos printing our own money by giving good will, not evil.  If you’d like to know more about Break Free Academy simply fill out the form below.

 

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Salesmen Lie and I’ll Tell You Why

I’ll just assume you’re not shocked at the revelation that salesmen lie. To take it one step further, it’s a safe assumption on my end that a salesman has lied to you. Before you judge them as snakey con artists, which some are, let me share with you the reasons most lies fly out of the mouth of salesmen. salesman
 
I’m not making excuses for salesmen to lie by writing this. I’m not condoning lies, and I think if you have to lie to close a sale, you’re more of a con artist than a salesman.
 
I mean, let’s get real. Lies are prone in every industry. From little white lies, to small ’rounded up” exaggerations, all the way to flat out fiction. It happens in corporate boardrooms all the way to the assembly lines. From the guy bragging about the fake chick he fucked last night, to the CEO fudging projected numbers. It’s gonna happen.
 
Matter or fact, the world we live in teaches you to lie almost as soon as you learn to speak. For example, I have a 2 year old son. When he first learned to talk and I would ask him “did you get in my drawer?” he would say “no” knowing he was in there. Telling lies is just part of human nature.
 
Let’s look at the top two reasons everyone lies.
 
People lie to protect themselves.
 
When my son told me his first lie, it was because he knew if he told me the truth he would get put in timeout. He didn’t want time out so he chose to lie to protect himself from timeout.
 
People lie to protect others.
 
People who get caught cheating generally lie to protect the other person. They feel guilt and shame and don’t want to impose those feelings on someone else so they lie.
 
These are just two examples out of an unlimited amount to pull from. The bottom line is that people lie for two main reasons. Yes there are others, but it’s those two that recur the most.
 
Now that we’ve identified the core reasons everyone lies, let’s dig deep into the mind of a salesman and find out why they have a reputation for lying more frequently than others.
 
Salesmen lie for a variety of reasons. Some out of greed. Others out of ignorance. Some do it because they are assholes, and they can get a way with it. Any reason to lie is wrong, but let’s face it, we all do it.
 
Most salesmen tell lies about their earnings. If I had a dollar for every time I heard million dollar producer, I’d have 2 million dollars. For example, when a realtor says she did a million dollars in sales last year that means they earned a whopping $30,000 commission. Yep, that’s less than 3,000 a month in income. Million in sales sounds better huh?
 
Salesmen lie about their numbers because they don’t know them. It always amazes me when I see people who don’t watch, track and count their money daily. I check my bank account 2-3 times a day. Every time I make a sale, I record the amount paid and future amount owed. Most sales guys couldn’t tell you how much money they made last month.
 
When you’re in sales, you tend to get caught up chasing deals as opposed to counting the cash from the deals that have already closed and passed. This leads you to give false numbers from the sheer fact you have no clue what the real numbers are.
 
Don’t forget sales is not for the weak. A lot of people think they will do well in sales and they are unpleasantly surprised. When you are not good at something but to ego driven and stubborn to quit, you start to operate from desperation. When humans get desperate they will lie about anything to get their way. Desperation leads you to operation purely from selfishness.
 
Then there’s the big one; Greed. Some people are just assholes and will stop at nothing to make a dollar. They don’t care who the person is, their circumstance or anything. They are just greedy fucks who will lie cheat and steal to get in your wallet. Try your best to avoid them.
 
If you take a deep look at the reasons for these lies, you’ll realize they don’t just pertain to salesmen. They pertain to humans in general. All humans lie. Make no mistake about it.
 
The reason people perceive salesmen as liars more often than others, is because consumers always want to blame others instead of taking responsibility. I bought a motorcycle the other day and the room I signed papers in had audio and video surveillance. The salesmen told me “you’d be surprised at what people will do to try to get out of a bike note.”
 
Just admit it. We all lie. Now with that out of the way, stop judging salesmen so damn hard. If you get lied to and sold by a salesman in 2014 it’s your fault. We have google right in the palm of our hands. Only laziness would prevent you from doing your research and due diligence before purchasing from anyone.
 
Bottom line: If you get lied to and sold by a salesman, it’s your fault.
 
Be sure to fill out the application below and join us for one of our upcoming Break Free Academy events.

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The Real Reason You Never Have Time

I hear it all the time. The go to excuse of lazy people everywhere. “I don’t have time.” It’s ALWAYS, ALWAYS, ALWAYS, an excuse. You make time for what matters.Whatever-Clock-compressed
 
The real problem is that people with no time have their priorities fucked up. They make time for fun, clubs, travel and everything that doesn’t add real value to their life, but can’t seem to get ahead in the areas that matter, like business.
 
Not having time is completely psychological. It’s all in your head. You’ve got the same 24 hours today as you had yesterday and tomorrow. What you do with them is strictly up to you. You can choose not to make the time, but you can’t say you don’t have the time.
 
People who say they don’t have time actually mean they don’t want to make time. They are too busy living a life of comfort. Making time for something that will bring massive value to your life usually has hard work attached to it. It’s all about making the effort vs staying comfortable.
 
I know plenty of busy people who make time for the shit that counts. They either wake up earlier, make sacrifices in other areas such as entertainment, or rearrange their schedule to accommodate what matters most to them. I promise you partying and vacation are not what matter most to successful people.
 
I hear excuses every day. The most popular one is “I don’t have the time” It’s everybody’s go-to excuse because it’s easy and only lazy people have go-to excuses, or any excuses at all for that matter.
 
When someone pulls the “I don’t have time” excuse out, what they are saying is that they don’t want to make the effort. It’s never about the time. Time goes on with or without us. It’s about the effort you put in during the time you have.
 
People who don’t have time are self sabotagers. They’ve learned to live comfortably in the world they created. They feel like they worked so hard just to get where they are at, that they can’t imagine risking or adding more to their mismanaged time load.
 
Those same people usually have time each week for the club and American Idol. The same people who can’t commit an hour a week to growing in some area of their life will spent 30 hours on a Breaking Bad bender and swear “it’s addicting”
 
The real reason you don’t have time is because you are lazy, scared and weak. I put in effort 20 hours a day for about 13 months. Drove my wife nuts, abandoned all entertainment and straight hustled content out. It was hell. It was hard work and it wasn’t always fun. I stuck to it relentlessly and now time works for me.
 
I worked my ass off creating things that would create time for me. Sales pitches on automation, video sales letters, blog posts like this and everything in between. I did it when I surely didn’t have time but I had a sure vision of what could be.
 
I made the time for what counts. I turned off the TV, the movies, going out, spending extra money and everything it took. I didn’t just make time, I made an effort and drastic change. I was willing to sacrifice then to reap the rewards I have now.
 
Next time someone tells you they don’t have time, you tell them “we all have time, choose what you do with it wisely.” Then look on their facebook page Sunday morning and see where they spent 8 hours Saturday night blowing money and time on something they won’t even remember.
 
If you’re ready to make the time to take your life and business to the next level, fill out the form on this page and apply to join us at Break Free Academy. I’ll show you how to make time, if you make the effort.

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Why You Keep Losing Clients to that Slimy Bastard Down the Street

We all know him. The snake. The fucker who’s somehow always poaching your shit. If you’re a producer and you think for one minute that someone’s not trying to take your clients at all times, you’re delusional. slimy salesman

 

When I was in mortgages, I heard salesmen bitch about the other companies having lower rates and fees. I hear agents bitch about someone charging only 4%. I’ve heard insurance agents say their premiums are higher than the other guy.
 

IT’S ALL BULLSHIT!

 
Don’t believe me? Then why do people buy their clothes at the mall and not wal mart? People buy clothes at the mall because they want quality. The same thing goes in every other industry too. Even commodities.
 
It’s never about money. The more you let it be about the the money the more that guy will take your shit. It’s about the service and quality of the person providing the service.
 
I sold domestic cars for the highest priced dealership in the metroplex at one time in my life. Most dealerships liquidated cars. We charged a premium for the same cars you could get cheaper up the street. I killed it there. Know why? Every customer that come in needed a car and I was really good at finding out why.
 
Once you “find out why” you step into a whole new dimension of sales. You’re no longer selling your stuff. You’re selling the solution to their why, by using what you’re selling. When you can operate from this side of the sales game, that snakey fuck up the street, with funny hat, and shit eating grin, don’t matter any more.
 
Most of us don’t even know what the dude who snakes our shit looks like. We never hear a name, only a company. He’s not going to tell you how they find him. Rest assured he’s out there waiting for you to fuck up.
 
So how do you keep people from stealing your clients?
 
I’m not one to lose clients to competition [using the word lightly] because I have a plan of offense. I know if I can discover the why, solve their problem and bond with them, most of the time their conscious won’t let them leave me. This is the law of reciprocity at its finest.
 
If you solve the problem behind the why, there is no reason for them to shop around. If you are the best at what you do, you should get paid more than that scumbag up the street. Matter of fact, his clients should be paying more and coming to you.
 
Let’s get real here. It’s not like the asshole up the block has rates, fees or services that are exponentially less than yours. In most cases we are talking about a few bucks a month or maybe 1000s over a long period of time they won’t use anyway. So it’s not like you are fighting that big of a fight anyway.
 
If you lose clients over pennies and dollars, you must suck at what you do. Money is never the root of problems on this planet. Money is always the focus of problems on this planet. There’s a big difference. People have a root problem and you can solve it. It just takes money to do so.
 
If you want to keep that bastard from snaking your shit, simply start serving your clients by fixing their ROOT problem and not the BS money story they tell you. Move over to the brighter side of sales and watch that piece of shit competitor of yours perish.
 
If you want help kicking his ass, I’m your guy. I can show you how to serve your clients beyond expectation, market to perfect clients only, place irresistible offers in front of eyes that buy and close leads like a boss. It all starts by joining me and several others for 3 days at our Break Free Academy event. Fill out the form below for details.

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The Sales Cycle of Self Sabotage

Due to the nature of my business, I have the esteemed pleasure of watching people beat their chests about sales on a regular basis. Most of it is bullshit. It’s one of the worst parts about being me. I smell bullshit a mile away. sabotage
 
When I smell bullshit, any interests I had in the person immediately goes to the wayside. I couldn’t count how many people I see braggin on social media and starving in real life. It’s fucking sickening.
 
So I got to thinking; Why is it that some people in sales can fool the masses but can’t accomplish true success?
 
It’s all psychological bullshit. Let’s go really deep in the rabbit hole. When I tell you what I tell you, it’s from experience. Self realization leads to certainty which leads to more closed sales.
 
Some salespeople feel that they need an angle that no other sales guy has taken. They will lie, cheat and steal in order to hold on to that angle. In the mean time they know subconsciously that they are doing the wrong thing and because of that sabotage real sales to boast about the fake ones.
 
It’s fucking crazy, I know. The sad part is it’s true. They fear real success because that means they will have to show up and actually play all in, instead of faking all in from the sidelines.
 
Self Sabotage is a cold hearted bitch.
 
Most salespeople are afraid of the word “yes.” As salesmen we feel like we need to work extra hard in order to close a sale. If it’s too easy we call it a “laydown” and talk to ourselves like we don’t deserve it because we didn’t work hard enough.
 
It all stems from our roots. Back in the caveman days we used to have to hunt, chase and kill our prey. The meal (payout) was always a reward for hard work. Naturally after over 2000 years of feeling like we have to work hard to eat, sitting behind a desk or talking on a phone doesn’t appease the need.
 
Why do we bitch when sales are too easy to close?
 
About two weeks ago Sean and I did a big deal with a big celebrity. We went in and he already knew us and was ready to sign without even hearing a sales pitch. We did the deal and when we left Sean said “Man, something was not right. That was way too easy.”
 
I went on to explain to Sean about the cavemen and our natural tendency to fuck sales up if they are too easy. We tend to want to earn our meal, not have it given to us.
 
I also explained to Sean that sales begins at first impression. The moment your prospect sees your first advertising piece, the selling process has begun.
 
In my marketing campaigns I use email, text, video and social media. My goal is that by the time I get in front of, or on the phone with a prospect they know the drill and are ready to make a decision. This all starts with them seeing my marketing pieces.
 
Don’t be afraid of the word “yes”. Matter of fact when you get easy yesses from laydowns, ask them for their friends and people they know. As a salesman you don’t have to work hard and fight objections with every prospect you come into contact with.
 
Embrace the word “yes” and use the power of yes to propel you into the next sale. When sales are going smooth and easy it’s a sure sign your marketing is working. Whether it’s from referrals or from fresh leads that you put the right message in front of, keep it up.
 
Many times us salesfolk will destroy something good in order to feel like we have work to do. We tend to love the building process but think we don’t deserve the finished product and the ease it provides us.
 
Next time you get an easy yes, hit that client up for all they got. Friends, family, coworkers etc.. Hell, get them to mail their contact list for you. The easier sales are for you, the more you will enjoy and appreciate your commission and job.
 
Bottom line, embrace and love the easy “yes”, don’t fear the close and think it was too easy for you to deserve. If you’re not getting enough easy yesses then your marketing is probably not serving you well. I can help you with that. Fill out the form below and let’s talk about it.

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Rockstar Closer Radio: How To Quit Screwing Around Immediately

Yea. Yea. I know it’s been a while since I’ve done one of these. Don’t hate me for it. I’m not dead and I damn sure haven’t quit. I just wanted to see if you’d miss me or not. ;-) lazy
 
I’m gonna turn this radio show into a radio station and my new show will be called “Talking Shit with Stewman” here on the Rockstar Closer Radio Network. Prepare for some badasses to have shows on this channel that will blow your mind.
 
If you haven’t been over to www.ShowUpandClose.com you are missing out on the good shit. You can grab your FREE copy of my “Selling with 6 Cs” video in exchange for your name and your real email. Seriously, don’t give me that fake one or the one you never check.
 
In this show I’m going to explain to you the power of being a decision maker and why decision makers run shit. You’re gonna learn how to get up off your ass and make a difference in your life. Everything on this planet is trying to kill you. Make the most of your time here.
 
Besides, decision makers experience less regrets. They are too busy making decisions for the future to worry about the past.
 
Later in the show I teach you the three steps to taking action. To give you fine folks with severe cases of ADD the quick run down there are:
 
-Act Before Thinking
 
-Keep Doing It anyway
 
-Never look Back
 
Enjoy the show and don’t forget to share this on your fancy social media networks. If you’re ready to fucking dominate in your market (no matter what you sell) then fill out the form below and let’s have a talk about how I can help you blow up and GET PAID!

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7 Simple Sales Hacks For Closers

As a salesman, you should always be sharpening your sales sword. Every day you should be arming yourself with more tools that will help you sell more shit.SALES HACKS
 
Think about it. You’ve got continual opportunity to generate new leads and make more sales every day. What would one more sale a day, or even just one per week do for your income?
 
The problem most salesmen face is boredom. We get stuck in a rut and get comfortable doing the same things over and over. In order to be truly effective you have to consistently grow and improve.
 
When you find yourself in a sales slump and you can’t seem to break out the main thing you need to do is switch things up. I’ve got a few cheat codes for the sales game. Yep, I said ‘cheat code’ like left, left, right, right, up down, up down, B, A, start, type shit.
 
Professional mind-changers should always strive to improve and arm themselves with new ways to close. Lemme share with you 7 simple yet powerful sales hacks for closers.
 
Change your ringtone: Music does amazing things to the human mind. Music can alter moods, increase energy and bring back pleasant memories. In the same way fighters come out to theme songs, you should have your ringtone be your theme song. Every time your phone rings, the fight is on.
 
When you get in a rut, changing your ringtone is the best $.99 you could spend. Think about it. When the phone rings you instantly get a charge of euphoria from your mostest favorite jam.
 
Stand up when you sell: So many people don’t take advantage of this simple performance enhancing move. When you stand up you project more power than when sitting. Most so-called sales people are lazy as fuck so they sit on their ass selling nothing.
 
Smart sales people will take every angle they can. Even when you are on the phone and your prospect can’t see you, you should stand. Hell, I prefer to pace. It keeps energy flowing and raises the momentum of the call in your advantage.
 
Sit when you listen: On the flip side, you should be seated when listening to your clients concerns and objections. This relaxes you to where you are not as tempted to interrupt and verbally vomit your BS all over your prospect and blow a sale.
 
A good salesman knows selling is solving. In order for you to solve you need to listen. Control the pace of the conversation by sitting when spoken to and standing when speaking. You’ll find the scales will tip in your favor time and time again.
 
Use the mute button on the phone: While you’re sitting there quietly listening to the story the prospect is telling you, go ahead and mute the phone. This way you are less likely to interrupt. As salesmen we get excited. Especially when we think we have the answer to your problems.
 
I’m even known to talk over prospects with the mute button on. I’ve yelled, screamed, cussed and cried all the while my prospect had no idea due to the fact that I’ve completely quieted my end of the conversation.
 
Send them an intro video before the call: Sales starts at the first impression. People buy from people they know, like and trust. You might as well go to work letting them get to know you. Video is one, if not the most, powerful ways known to send a message.
 
It takes 7 touches for someone to become familiar with you. By the time you get on the sales call you’ve already been in front of them two or three times. Also, this gives them the ability to put a voice with a face. While you are talking on the phone to them, they will picture you from the video you sent.
 
Text them 5 mins before you call: These days over 86% of ALL phone calls go unanswered. This means almost every call you make results in voicemail. People don’t want to talk to strangers and if your number is not stored they probably won’t answer.
 
People do get texts though. About 5 mins before your scheduled sales call you should send the following text “Hey (name) it’s (your name) and this is the number I will be calling you from for our appointment in 5 mins. Looking forward to it” You’ll find yourself with a higher show rate just by giving a little heads up.
 
Find common Facebook connections: Social proof is a really big deal these days. The whole 6 pixels of separation really works in your favor these days too. Even if you’re not friends with someone, Facebook will tell you what common connections you share. This is a powerful conversation opener.
 
Think of the power behind the phrase “hey, I heard you know (what’s his name). He’s a great guy. I’ve known him forever. How did you meet him?” This immediately tears down the wall around any prospect.
 
I could literally go on all day long with simple, yet powerful hacks like these. You can spend three days learning them all first hand from me. I do this thing called ‘Break Free Academy’ for entrepreneurs like you. We work hand and hand over three days to create scripts, videos and lead funnels tailored to your specific business.
 
BFA is open to ALL entrepreneurs. If you have a business and sell stuff there’s a chance this program is for you. The reason I say ‘chance’ is this is not for everyone. It’s for badasses that want to fucking dominate what they do. It’s not for pussies who want shit handed to them. Fill out the form on this page and we will get you into the interview process with one of our members.

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