Loan Officers: Here’s The No BS Way To Get Referrals From Financial Planners

Posted on

Ryan Stewman



It’s no secret LO’s and Agents get along like cats and dogs.  There are a few canines and felines who can co-exist, but most of them chase each other and fight.  It’s just the nature of the beast when you have 1000’s of dollars in commissions on the line, in a short time crunch. 
As a loan officer, when you get in a bad place with one of your agents, due to, what usually is no fault of your own, you start to look outside of real estate brokerages, for places to gain referrals from.
Or maybe, just maybe, you’re looking to tap into the jumbo market and you don’t know of any agents who handle the elite.  The ones you do know, say their clients “don’t need mortgages”.[bullshit]
Sure, you can prospect family attorneys for divorce cases and such, or you can hit up personality lacking CPAs and be bored out of your f’n mind talking with them.  Maybe you even hit up builders, which nowadays, have MSAs with damn near every vendor on the planet.
We all know, the ever elusive financial planner is the best referral source we can get.  Good clients with great credit, income AND assets.  It’s every LOs dream! But what can we do to get referrals from them?
For years now, I’ve had LOs come to me and ask how to get in with financial planners.  When I was a LO and I networked with planners, they always pumped me for leads, equally as hard I pumped them.  Problem was, their leads were millionaires in most cases, mine were FHA.  The ultimate mismatch in reciprocity.
Instead, in this short video, I’m going to share with you, a super badass sales tactic that will allow you to get in with financial planners and look like a hero to them.  They are salesmen, just like us.  They too need to continue to prospect and raise money for their portfolio and existing clients.  Enjoy and implement.
*Shout out to Chasity Graff, LO out of Louisiana, for inspiring this post.



Say something!


Related Posts

Must Read

ReWire 450: The Financial Blueprint

ReWire 450: The Financial Blueprint

If you want to not just make money but also keep it, you need to understand money. You will need a financial blueprint. When you understand the way finances work you will learn how to keep more of the money you make.  It's not about how much money you're making, it's...

ReWire 449: Rules To The Game

ReWire 449: Rules To The Game

We've all heard (or even have said) the phrase "there are rules to the game." We all know there are rules to this game of business, of life, of making money, of being happy, of life. We are all aware that there are rules but a lot of us never define what these rules...

ReWire 448: Don’t Take Your Foot Off The Gas

ReWire 448: Don’t Take Your Foot Off The Gas

If you're in a race and see your opponent take their foot off the gas, what would you do? Well, obviously you'd smash your gas pedal to the metal and blow by your competition.  That's the same way you need to approach your business and sales.  While others are taking...


More Topics