When we start our careers, we want to give the appearance we know what we’re doing.
Even though we know damn good and well we’re often clueless, we do the best with what we have and figure it out as we go.
As we get further along, we finally start to figure things out. What was once difficult becomes easy.
Our sales process starts to feel more natural, our product knowledge is more expansive, and through trial, error, and experience, we can problem solve and troubleshoot far better than when we began.
Now, if you operate from a place of humility (which I believe is a good thing), there comes a point where you’re really friggin’ good at what you do. When you get to this place, all you want is to keep getting better.
That’s what high achievers do. That’s what winners do. You can be happy where you are but never satisfied. You start to realize as much as you know, there’s still so much to learn.
Admit It: You Know What You’re Doing
There are several iterations of this quote, but it’s something along the lines of “The more you know, the more you know you don’t know.”
It’s good to be humble, it’s good to know you can always improve, but eventually, you have to give yourself credit for what you DO know, and the importance of admitting your expertise and knowledge.
There are two main arenas this will be of great benefit.
For Your Client
You know as well as I do when dealing with any type of business, we want to know we’re dealing with the best or at least people who are competent and confident in what they do.
You may have felt like a sham when you started your career, but now you truly can help solve problems. Whether it’s roofing, car sales, fitness & nutrition, lending, etc, when you have a level of knowledge that allows you to service people at a high level, you deserve to let it be known.
In your marketing, on social media, through emails and ads, touting your longevity in what you do and sharing how you have helped countless others, gives your client the confidence you can do the same for them.
It reassures them they’re in good hands and gives them comfort in choosing to work with you. We’re looking for the ol’ humble brag here, and you can easily craft your messages to let people know you’re the expert without coming off like a pompous ass.
For Your Industry
Think back to when you first started working. There were so many unanswered questions, so many unknowns, so many things we wish we would’ve learned sooner. It’s all part of the process, but I think it’s a good thing anytime there’s a way to obtain vital industry knowledge and avoid the mistakes others have made.
When you are the one in possession of that knowledge, there are people who are willing to pay for it! I’m not quite sure why, but I never had people around me who were investing in business coaching, so I never saw the need.
It took my dumb ass long time to realize I should have done it sooner. The people I was learning from had been there, done that, and knew how to help me through my problems.
Once you’ve been in your industry long enough to become the expert, YOU can do the same for your industry.
What’s great about this is you stop feeling like you’re competing for the same client base, and instead you help elevate your industry so those coming after you can flourish as well.
I also view it as a way to give back to a profession that has provided you with a good life and income.
We all know you can never stop learning, but it’s ok to recognize the time and effort you put into your craft, and admit you know what you’re doing so you can serve others more powerfully.
Aaannnddd GO!!
