Becoming an online content creating machine is the best way to position yourself as an expert/thought leader in your space and build awareness of who you are and what you do.
It is not secret that we do business with people we know, like and trust and creating relevant content that is valuable to your audience will build you these connections.
In this episode of “The Hardcore Closer Podcast”, your boy Rev. Ryan Stewman shares his insights and tips on creating content and leveraging that content to close you more sales.
How To Create Content That Sells
1. Understanding The Target Audience And The Language They Use.
If you do not know who you are creating content for you will never create content that will connect with your marketplace.
Ryan shares how to recognize who your audience is and how to custom tailor your content efforts so it appeals to them.
2. What kind of content do you create?
One of the major bottlenecks to content creation for sales professionals is not knowing what kind of content to create.
Ryan makes finding the right topics to create content around a piece of cake in this episode.
3. What if I suck at writing?
Very rarely does the top content creators have a background or experience writing.
Get Ryan’s favorite resources and top tips to help you become a content creating machine regardless of your experience writing.
Check out Ryan’s favorite training on writing here.
4. What channels should I publish my content on?
With so many different online channels from Facebook to Instagram to your blog, to Medium, LinkedIn, YouTube and more, it can get intimidating and also confusing what to publish where.
In this episode, you will learn how to unearth which channels and platforms will connect you with your target prospects.
5. I often should I create content?
Sales pros are always asking how much and often should I be creating and publishing content to the web.
Get that answer and even more in this power packed edition of “The Hardcore Closer Podcast”.
Start Leveraging Content To Grow Your Sales And Business
Consistently publishing content online that is valuable and helpful to your prospects is a surefire way to build authority and trust in your marketplace and better yet, in most cases your competition is not doing it.
So the question is, are you?
If you are already, then take it to the next level. If you are not, what in the world are you waiting for?