How To Create Passion In Your Business When You’re Not Passionate About It

Posted on December 07, 2020

Drewbie Wilson



Have you ever sat back and asked yourself why you keep doing this job that you’re not passionate about?

The odds are that at some point in your life or career, you have felt this way.

So what do you do to become successful when you’re not entirely passionate about your job?

The first thing you have to think about is, “Why did you get into this position, to begin with?” Most people don’t take a job unless they love the job itself or love the compensation plan. If you love the job itself, what is it about the situation that you are no longer enjoying? Perhaps you need a short vacation or reset to help you get focused back on the part of the job that makes you feel fulfilled.

If you fall into the category of someone more in love with the compensation plan part of the job, there is still a way to be passionate about the situation. Instead of focusing on the product, which you should know inside and out, regardless if you concentrate on the K.P.I’s or key performance indicators, you can start creating a passion for the numbers. How many people do you speak to in a day? How many of those conversations turn into offers? How many of your offers are closing? These statistics are more valuable than you realize.

The numbers can be measured, and what gets measured gets improved.

]When you fall in love with the numbers, you can start watching the small increases day after day. If you can manage to increase just 1% daily, you will set yourself up for massive growth week over week, month over month, and year over year. If you can grow at that rate, your compensation will grow at the same rate. How could you NOT love watching that happen?

Maybe it’s not the product or the compensation plan that drives you. Perhaps you are one of those good humans who cares about people and the service they receive.

Ask yourself, what can you do to make the customer experience better?

One of the things I love about sales and business is that the better you take care of your customers, the more customers will want to work with you. It’s a crazy phenomenon called the law of reciprocity. The more you care about others, the more they want to return that favor. In a business, that means repeat customers and referrals.

Can you get passionate about helping more people solve their problems with your product or service? I bet you would if you knew how much it would increase your commissions each month!

So to summarize, it doesn’t matter where you are right now in your business or career. If you’re not passionate about some part of it, you’re going to struggle to find more success. The more you struggle, the less passionate you’re going to feel, and it’s a nasty downward spiral from there.

If you’re looking for a group of like-minded success-driving individuals to help you find your passion again, you should check out Wherever you are at right now, there’s a level you want to get to, and The Apex group can help you get there.

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