Have you noticed the amount of trending memes flying around on social media?
Most of us think of memes as those funny pictures that we stop scrolling long enough to laugh and then share with our friends. According to the dictionary, a “meme is a humorous image, video, piece of text, etc., that is copied (often with slight variations) and spread rapidly by internet users.”
As of this post, near the end of 2019, the most popular memes have been:
- Lady Yelling At Cat
- Distracted Boyfriend
- Baby Yoda anything
The reason you should focus on the important meme trends of the last year is because of the amount of engagement these memes receive. Millions upon millions of views and hundreds of thousands of shares on multiple media platforms including Facebook, Instagram, Pinterest, and Public Television.
Imagine what that many views could do for your business…
Smart business owners and marketers are starting to see the value in using this meme culture to spread the word about their products and services. Memes can literally be used in any line of business. Everyone from real estate agents to auto mechanics is using memes to create engagement. You’ve probably shared a post on social media of a sign out front of a local store with some sort of silly phrase spelled out and had a good chuckle with your friends.
Even the biggest companies in the world are using memes to generate attention.
Some of them, like Elon Musk and his multi-billion dollar company Tesla, are turning themselves into meme’able content. According to recent estimates, Tesla generated over $10.5 billion in pre-orders for its new truck cyber truck without spending any money on ads.
Yes, that was BILLION with a B…
As a business owner, it is important to understand the value of this kind of engagement.
When you can get others to talk about you or spread your message organically you can generate a significant amount of business. Especially when those who are sharing your content are doing so in a positive manner. It’s almost like having an army of referral partners who are bringing you new business 24/7, but they don’t expect anything in return.
This is why understanding meme content, having the ability to source meme templates, and implementing them in your business marketing strategy will be hugely valuable for you in 2020.
If the biggest players in the game are using this strategy you’d be a fool not to give it a try.
If you’d like to know more about creating memes and how to implement them effectively in your business, head on over to www.closermemes.com and get access to the special training we put together for you.