Sales Is a Nice Start, But What’s Next?

Posted on July 22, 2019

Ryan Stewman



Let’s be real.

We all got into sales to set our own income. I don’t know about you, but I wanted to make as much money as possible. When I figured out I could control my hours and income, that was a helluva offer for me at a young age. 

As I moved up the sales chain of command, I was greatly disappointed at what lie ahead for me.

Now, I’m about to drop some rough facts, so brace yourself.

Before you read the next few paragraphs, ask yourself if you are ready to hear a cold, hard truth.

When I started selling more and more, I got to know the sales managers and general managers in every sales job I’ve ever had.

These guys were supposedly at the top of the food chain but they didn’t make any more than me and in most cases, they made less. I learned real quick not to leave sales for management.

More stess and less money? FU, you can have that shit. 

Most salespeople, myself included, get into sales and make a career out of it. We plan on being the top producer, then moving into management and up the chain of command. It sounds good on paper and from the mouths of upper management, but believe me, it’s bullshit.

No matter what you believe, you will max out your income and potential working in sales if you stay in sales. You will peak and never get past that peak.

Sales is only the first step of four when it comes to being successful in business. Most people think it’s the last step but it’s only the beginning. Here’s the lie: we are sold on the premise that “a six-figure income is a lot of money.”

That couldn’t be further from the truth…

A six-figure income is nice, but it’s def not a lot of money. It’s starting-point money. Don’t fall for settling at six. 

The real money comes after sales.

Here’s the blueprint including all the steps you need to follow to keep growing and dominating in sales.

Step 1: Hone your sales skills and stack that commission money. Don’t blow your cash and live well below your means. Make $200k a year and live on $48k.

Save and invest the rest for 4-5 years. 

Step 2: Take that savings and investment income and start your own business. This scares the shit out of most salespeople. Taking all the risk and a significant income hit, then starting from scratch…becoming self-employed is empowering and scary as hell. It’s a necessary step in the process of business evolution. 

Step 3: Become the CEO of the business you start. This means hiring, firing, writing SOPs, scaling, selling and even doing the dreaded HR work. Your job is to hire and delegate everything you can to grow the business. 

Step 4: Hire a CEO to run your business where you are only the investor and board member. This allows you to invest and sit at the board of multiple companies as you grow your income and assets at an accelerated rate.

Here’s the recap on those steps so you can remember them more easily:

Step 1: Crush Sales

Step 2: Become Self-employed

Step 3: Appoint Yourself CEO

Step 4: Hire a CEO and Invest 

This is the straightest talk I can give you. These are the levels you need to remember.

Don’t forget, when you hear “level up,” it means to go from the level you are on, to the next one in the list above. Real money is made at Steps 3 and 4.

When you can get your money working for you, it will set you free to make more money, then you can put more money to work and lather, rinse, repeat…

If you work in sales now and want to save up cash to hit level 2 quick, the key is lead gen. In levels 1-3, lead gen allows you to level up. The easiest and fastest way to get those well-qualified leads is with Sign up today for a free 14-day trial. 

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