My main business is to help salespeople set up lead generating tools that help them get leads. Because of this, the number one complaint I hear is “the leads are hard to get a hold of.” To me, that’s complete utter bullshit. While some folks complain...
If you ask ten people on the street if they have ever thought about being a real estate agent, nine of them will say “yes.” Real estate is a popular career choice in America. The National Association of Realtors has 1.2 million active members and...
Tired of chasing realtors around, trying to buy them coffee in exchange for shitty leads? I feel ya. I don’t miss that at all. When a rookie LO starts on the job, the first thing the manager says is, “Go find some realtors to get loans from,” and...
In 2012, I lived with my (now ex) in-laws, in their upstairs extra bedroom. I had no money to my name. I was recovering from two huge financial losses in an extremely short amount of time. I had lost about $30K in PPC ads, on top of losing my financial license. From...
Do you even follow up, bro? I’ve said it a million times, and I’ll say it again, “The money is in the follow-up.” The numbers don’t lie. Most salespeople don’t follow up. Yet the average prospect needs to be contacted 8-12 times in...
