Are you marketing to a wide audience, or to a specified niche?

Are you marketing to a wide audience, or to a specified niche?

When you are defining your marketing strategy, you will need to decide whether you will be a one-stop shop for your industry, or if you will carve out a specific piece of the market, called a niche, for which you will establish yourself as the specialist. Either is...
I’ve Made Millions Selling Digital Products Using This Method

I’ve Made Millions Selling Digital Products Using This Method

Since you’re reading this, my guess is that you have an idea about something you’d like to turn into a digital product. Been there. Done that. Hell, I’ve made over $6,000,000 over the years in digital product sales alone. That may not sound like much...