For this article’s sake, we are going to use the term “funnel” in the sense of a marketing tool. So, what is a funnel? A funnel is a series of steps that your online traffic goes through before becoming a prospective buyer for your product or...
If you were around during the original dot-com bubble, you saw millions of businesses come online for the first time in history. Many of those small businesses still have the same site they originally set up for their business. Most businesses’ websites do more...