I’ve been teaching marketing to salespeople for almost a decade now. The biggest hurdles they face are the complexity of technology and the time it takes to actually make it all come together. I’ve seen great salespeople fail to earn big money, because of...
We live in a world of DO NOT CALL lists, CAN-SPAM acts, and consumer protection bureaus. Yet salespeople all over, insist on cold calling, door knocking and interrupting prospects in the middle of their focus. The marketplace is clearly telling us to back off. I...
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